The following tools are available options as part of our Online Business Growth Management services. We will help you understand each of these, and recommend what you should be doing, based on your goals and business size.
Our recommendation is always, that you participate - either by writing whole articles and getting them edited, or clearly defining an article, and getting a ghost writer. Worst case is you suggest topics and we will research and write for you.
Full articles about you and your business are a vital part of getting quality links back to your website. While there are programs that will create articles, these are generally very poorly written, and we do not use or recommend them. These articles however are not usually at the same quality level as the articles you post to your website, and while you could publish them we usually will not recommend it as a general rule.
Human written 500-600 words (3 articles per topic/keyword)
This package is the management of you/your business pages, on social media (Facebook, Twitter, Linkedin). The importance here is that the content represents ‘YOU’ and requires much more high quality, two-way interaction.
Videos should be a key part of your business communication with You Tube being the second largest search engine (behind Google), and an excellent medium for customers to get to know your business.
Videos can range from a series of slides about your business, set to either music or a voice over, through to product demo’s, or help and advice.
Prices are set to your needs and vary on requirements.
Real people have identities on lots of websites. The problem is managing all of these profiles on all of these sites. We manage and send updates (3 per week) to up to 100 different social networks and blog sites. These can be in your name or in a persona. (Pen name for a writer contracted to you).
Designing your website to be effective takes time. Just like a retail store is built on a tested layouts, and then incrementally improved over time. The same process is ideal for your website.
If needed we re-build to a proven design, and clean up your site. Then we start the process of Analytical Design. This lets us implement changes and measure the results in your key metrics, to ensure that every change is improving your business.
All design work is completed on a custom project by project approach to meet your needs.
Can include;
While this list is not a complete list of the tools at our disposal, it is a good list of the most commonly used tools that our customers use.
Brendan excels at his ability to simplify the internet and create effective online marketing programs for clients. With digital strategy integral to the growth and success of all modern businesses, Brendan develops comprehensive, integrated, results-orientated online programs for clients, to help them grow their businesses. Read more