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Do what you’re good at (and use experts for the rest!)

There seems to be a theme amongst my clients this year. They are recognising they can’t be experts in every aspect of their business. As a result, they are outsourcing some tasks and using experts to help them gain control and grow their business.

Will expert help be a cost or a benefit for your business?

Taking these steps comes with serious consideration. The most common concern stems from affordability. Using experts is an additional cost to a business so it is a wise step to consider how it could impact on the bottom line of your business.

However, this concern should be balanced with other considerations such as:

  1. The real cost of doing nothing and hoping things will be better this year.
  2. An understanding that a business cannot expand without investment.
  3. An appreciation that acquiring experts to assist the business can generate increased revenue which will lead to improved nett profits.
  4. Recognising the greatest asset of a business is the time the business owner spends doing the important tasks for the business (e.g. planning, managing staff and/or acquiring new customers).

Looking for more visits and more sales, more often?

If you are looking for an expert to help your business achieve more visitors and more sales more often, One Orange Cow may be able to help.

We have 2 approaches to help your business thrive.

  1. We can take an holistic approach by discussing marketing options for your business and examining the best alternatives to achieve your goals.
  2. We can assist you with specific marketing tasks such as:
    1. Managing your AdWords campaigns to achieve the best results
    2. Providing support for your content marketing activities
    3. Helping you with Search Engine Optimisation for your website
    4. Website design
    5. Providing support with website updates and changes

Make this year different!

So this year, spend more time doing what you are great at and less time trying to be an expert in everything.

Whatever your marketing needs, it starts with a chat to see if we are the right fit for your business needs. So call Brendan today on 0410 630 560 or email us.

Together, we can make 2015 a great year for you and your business.

Thursday, February 05, 2015