Digital Strategy and Online Marketing Blog

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14
Oct

More Visitors. More sales. More often.

 

The easiest way to increase sales is to give past clients a reason to come back. Yet in my opinion, it’s also the most overlooked sales strategy.  read more

 

 

Tuesday, October 14, 2014
03
Oct

A successful website seeks a successful business

 

Every rule has its exceptions but generally speaking, if you start with bad ingredients, you’ll end up with a bad meal. It’s the same with websites. read more

 

 

Friday, October 03, 2014
27
Aug

Syndicate and grow your buisness

 

Search engines love content. When you add blog posts, articles and white papers to your website you can improve your search engine ranking, drive traffic to your site and promote your expertise. read more

 

 

Wednesday, August 27, 2014
16
Apr

Boost Sales with Landing Pages - Part 3

 

Have you ever wondered what would happen if you changed the picture or the text on a webpage? Would you get more sales or leads? One of the best features of landing pages is the relative ease with which you can test different elements of your design and content.   read more

 

 

Wednesday, April 16, 2014
10
Apr

Boost Sales with Landing Pages - Part 2

 

In our previous article, we discussed what a landing page is, and why you would want one. here, we will look at how to set up a landing page. read more

 

 

Thursday, April 10, 2014
01
Apr

Boost Sales with Landing Pages - Part 1

 

We’re running an information series on Landing Pages, what they are, how to use them, and some advanced techniques.  read more

 

 

Tuesday, April 01, 2014
19
Feb

How to convert more visitors to customers on a website

 

In this article the term “Conversion” refers to converting those who visit a particular website into customers. Whether the purpose of a site is to sell designer shoes, concert tickets, or counselling services, the ultimate goal is the same. Knowing how conversion optimisation works can help anyone who runs a website to convert as many people as possible into customers. read more

 

 

Wednesday, February 19, 2014
13
Feb

Building long term customers online

 

Lets assume you have good numbers of visitors coming to your site. To secure buying customers and keep the flow of money coming in it pays to understand techniques on turning one-off shopping into recurring sales. Here are a few ideas to keep revenue consistently surging in. read more

 

 

Thursday, February 13, 2014
10
Feb

Tips for a great website

 

This list is not the ONLY things that matter, they were just top of mind for me when I needed to write some ideas down. read more

 

 

Monday, February 10, 2014
09
Feb

And then there was One

 

Personally I have had an AWESOME last 24 months. My first child was born, we have done heaps of work around the house, cleaning up and making it our home. Watching Connor grow has been really fun. My wife and I are having a really great time.   read more

 

 

Sunday, February 09, 2014