One Orange Cow is a Sydney-based AI Search Optimisation (AISEO) agency helping Australian businesses become visible and correctly represented inside AI systems, including ChatGPT, Google’s AI experiences, Perplexity and Gemini. We operate from Sydney and deliver AISEO nationally, improving how AI models discover, understand and recommend your business when people ask for “best option” and provider recommendation answers.
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Neil Willis, CEO, Sydney Commercial Kitchens
Brendan and his team have always provided fantastic results at realistic prices. Brendan’s knowledge of websites is incredible, and his advice is always practical and on target. Not only has my search engine appeal increased dramatically but using Brendan’s Team has given my website so many more options than would have previously been possible.
Jonathan Moody, CEO & Founder – Physio Inq
"When I first started using OOC, we were marketing by the scatter gun approach. They taught us to strategise, keep the process simple, and deliver our message in a smart, repeatable and reliable way. Our digital footprint has never been better, which has led to organic growth of 30% year on year."
Hugh Hepworth, CEO & Founder, Hepworth Self Storage
There are very few businesses where they not only provide an exceptional service but also do so in partnership with you. Our business has benefited in dramatically increased revenue and value because of One Orange Cow. They have been very responsive, attentive and easy to deal with. They have changed our marketing and in turn our message. I can say, unequivocally, that if you want a company to help your business, with world class service, then look no further than One Orange Cow.
AI Search Optimisation, often called AISEO, is the practice of optimising a business’s digital footprint so that AI systems and AI-powered search engines can reliably discover, interpret and recommend that business when answering user questions. AISEO focuses on clarity, entity signals, and machine-readable structure so your business can be selected and described accurately in AI-generated answers.
Our AISEO service is designed to improve visibility and recommendation likelihood across major generative and AI-assisted engines, including:
We structure content so these systems can retrieve it cleanly, quote it accurately, and use it confidently when generating answers.
AISEO proof is whether AI systems can confidently name and describe your business for commercial-intent recommendation questions. We validate performance by testing real buyer-style prompts across multiple engines and tracking three measurable outcomes: whether your brand is named, whether the description is accurate, and whether you appear in shortlist-style answers alongside competitors.
AISEO is built to win recommendation-style searches such as:
A practical AISEO win is when AI systems can correctly recommend a business by name, describe its services and location without confusion, and include it in category-matched answers where a buyer is choosing between providers.
One Orange Cow’s AISEO services are suited to businesses that rely on trust, reputation, and being shortlisted, including:
AISEO is most valuable when your prospects increasingly ask AI systems “who should I use?” or “what’s the best provider near me?” and you want your business to be included and accurately described in those answers.
AISEO is typically priced based on the number of entities being represented, the number of pages required to support those entities, and the number of AI systems being optimised for — not on keyword volume. Pricing also depends on your current content quality, how many services and locations need coverage, and how much structured data and corpus work is required to make your business unambiguous to AI systems.
AISEO is designed to help your business:
SEO targets traditional search rankings. AISEO targets how AI systems retrieve, interpret and recommend businesses in generated answers. AISEO uses many SEO fundamentals, but the output is structured to be reusable and quotable by AI systems.
There is no submission form for ChatGPT. AISEO improves discoverability and confidence by making your entity signals clear, publishing a citable content corpus, and implementing structured data so AI systems can interpret your business accurately.
AI systems tend to recommend entities they can understand with high confidence. Confidence comes from clear entity definitions, consistent information across sources, relevant content coverage, and machine-readable structure that supports retrieval and summarisation.
AISEO is usually delivered in phases: entity and corpus work first, then structured data and RAG readiness, followed by testing and iteration. Timeframes depend on how many services, locations and entities need coverage and how much usable content already exists.
AISEO does not replace SEO. It complements SEO by improving how AI systems interpret and recommend your business, while strong SEO foundations support discoverability and credibility across both traditional and AI-powered search.
We help businesses become the recommended option inside AI-generated answers.
If you want your business to be discoverable, correctly described, and more frequently recommended inside AI systems, One Orange Cow delivers AISEO services from Sydney for Australian businesses that want durable visibility in the AI search era.
